Published by The Critograph on Sept. 14, 2016
Katherine Graves, Assistant Editor-
Lynchburg’s Party was started by Liberty University junior Jonathan Slye, who wants to provide affordable music events to the local community. The group also gives a portion of their earnings to charity in Uganda through their partnership with the locally based non-profit organization Unified in Mission.
At the foam party, DJ Pauly D will DJ a wide selection of music from hip-hop to top 40s. There will be local food vendors and local and national beer selections. There will be two alcohol tents with alcohol provided by Virginia Eagle, Slye said. The local food vendors will include Dish, Kegney Brothers, T&E Catering, Papa John’s Pizza and Mama Crockett’s Cider Donuts.
“Lynchburg’s Party is essentially a company that produces events, but they all generally have a theme or a concept to them,” said Slye, who has produced around 300 concerts and music festivals across the East Coast.
Slye explained that each event will have merchandise, decorations and refreshments that follow each event’s theme, such as hay bales and fried Oreos for their Afternoon in Country event.
“I think Lynchburg is a town that promotes creativity. And within that, I think there’s a great market and a great opportunity to be able to partner together with so many young entrepreneurs and different people that are passionate here about music here in Lynchburg and to work together with them, to be able to create an atmosphere and work with our fans to produce events that they really enjoy at affordable rates,” Slye said. “That’s one thing that we’ve really pushed: every event that we do has an early bird ticket price between $10 and $15. That’s something we’re always trying to do to be able to make events as affordable as possible.”
The company does not have a permanent location for its events, Slye said. For their outdoor events like the foam party, the company rents the parking lots on Main St. across from The White Hart and Kegney Brothers. The indoor events will be held at the Lynchburg City Armory. Slye said he would like to secure a permanent space for the company eventually; however, renting the equipment and supplies needed for the events is expensive.
The security team for the event is composed of 25 security members, five police officers and undercover police officers, Slye said. There are no weapons, outside bags or coolers allowed at the event.
Slye explained that the foam party will be standing room only, so it would best if people do not bring purses to the event. Cameras are also not allowed at the event. But phones are allowed, and Snapchatting the event is encouraged.
“We actually have a Snapchat filter already made for all the upcoming events. So it’ll be a different one for each event,” Slye said.
Paul DelVecchio, better known as Pauly D, became a prominent celebrity on MTV’s reality show “Jersey Shore.” He has been “honing… his DJ skills since the age of 16,” according to his bio on the event’s Facebook page. He starred in a “Jersey Shore” spin-off show, “The Pauly D Project,” that showed his life as a DJ. In 2013, he toured with the Backstreet Boys and Jesse McCartney, and his first single “Back to Love” featuring Jay Sean reached number four on the iTunes Dance Chart. DelVecchio has DJ residencies in Las Vegas’ Hard Rock Hotel & Casino’s at the Rehab Pool and in Atlantic City’s Harrah’s Resort at The Pool After Dark.
There will be a concession booth selling sunglasses for $2, towels for $1, t-shirts for $10, tank tops for $12 and tickets to future events, Slye said. Lynchburg’s Party supplies this merchandise.
Tickets for the event range from $18 to $50, according to the event’s Ticketfly page. General admission is $18. Foam Warrior admission tickets, which involve early access, sunglasses, a towel and a drawstring bag, are $30. VIP Elevated Lounge admission tickets are $50, are only available to those 21 and older and include early access, a poster, sunglasses, a towel, a t-shirt and access to wait staff and VIP bathrooms. Tickets for the Meet & Greet with Pauly D are $50 and must be purchased separate from admission tickets. The event will continue if it rains.
Lynchburg’s FOAM PARTY will occur at 1117 Main Street in the parking lots across from The White Hart and Kegney Brothers. Drivers will be directed to available parking along the street and in the parking lots of local businesses, which will be closed at the time of the event.
Future events at Lynchburg’s Party include Afternoon in the Country featuring Chase Bryant & LOCASH on Oct. 16, Lynchburg’s Halloween Party featuring FAR EAST MOVEMENT on Oct. 29, Lynchburg’s Legendary Party featuring REV RUN & DJ Ruckus on Nov. 11 and Lynchburg’s GLOW Party featuring B.o.B on Dec. 10.
Slye’s focus for his company is to provide a safe place for attendees to enjoy music and to help give back to those in need through charity through their partnership with Unified in Mission.
“The goal of our events is, with every event, that we can raise a minimum of $1,200 to $1,500 for that charity, so that way Unified in Mission can install a 10,000-liter water tank that will provide fresh water for a whole village for the year,” Slye said. “If we can overachieve with that, our goal would be able to hit the $14,000 mark so we can build actually a school for 180 students there in Uganda.”
Slye said he and those he works with have worked on the event without compensation.
“So far, we haven’t been paid anything. We’re just working solely off passion. The goal is that we can definitely build something,” Slye stated.
Slye said he hopes to build a successful event planning company that provides a safe place for attendees to enjoy music.
“We’re in it because we’re passionate about music and passionate about creating a fun, safe environment for people to go to events,” said Slye.